Apperture logo

Reimagining analytics with AI

Incubating our first AI-powered analytics tool
Deliverables
Branding, Product strategy & design, Website design and Development

Why ‘Apperture’?

Have you ever seen a perfectly clicked shot? A shot that captures the essence of a scene? A shot that tells a thousand short stories and anecdotes? A shot that has a purpose behind it and seizes the right emotion?

Apperture helps you capture the right shots of your customer’s journey. It sets the right apperture to shed light on what is essential, and every time you see those captured shots, you go, “Whoa.”

Apperture insights screen
Apperture feature icons

Code Just ask Apperture

Analysing data shouldn’t be limited by a user’s ability to code complex
schemas and SQL queries. So, we designed the platform to help users
code using written prompts so they can jump straight to analysing their
data, regardless of their skill in writing structured queries.

Only what you need to see

Data visualisation has always been limited to data of small quantities. The more complex the data gets with every added attribute and variable, the harder it is to present in a readable-actionable form. We designed Apperture to help businesses eliminate this problem by identifying the dips and peaks in your data on a multi-variable landscape in real time using AI and presenting it in an actionable form.

Line chart with a highlighted dip in the data

Love to be notified

Time is crucial for everyone and even more so for businesses. Apperture’s AI-powered workflow prompts you to create real-time triggers and allows you to create custom notifications, so you always have a complete view of your business metrics.

Set smart alertsSet smart alerts
Customise your alertsCustomise your alerts

All your insights,
only designed better

Data analytics tools being a high consideration offering, we didn’t want our customers
to need to update their entire stack of tools and databases to be able to benefit
from Apperture. We designed Apperture to connect seamlessly with any
existing product analytics, databases, and CRMs instantly to derive measurable
insights that are most actionable for the user.

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